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JVL General Author Guidelines


The Journal of Visual Literacy (JVL) invites manuscripts that explore empirical, theoretical, practical, or applied aspects of visual literacy and communication. The journal reflects the eclectic nature of the membership of the International Visual Literacy Association, Inc. (IVLA) and publishes articles within, but not limited to, the following areas:


  • Information Design
    • Visual Persuasion & Power
    • Creativity, Artistic Expression
    • Visual Analysis & Interpretation
    • Design and Production of Visual Form
    • Social, Political, or Economic Concerns
    • International & Cultural Perspectives
    • Cognition, Thinking, & Learning
    • Visual Rhetoric & Communication
    • Mass Communication & Journalism
    • Museum Studies, Museum Technology
    • Educational & Humanities Technology
    • Computer Graphics, Multimedia
    • Therapeutic Aspects of Visuals
    • Visual & Perceptual Education
    • Historical Uses of Imagery


JVL encourages interdisciplinary authorship and assures authors of copyright protection for all contributions in both print and electronic forms. Although our budget limits us to black and white images in print, color images can be placed online. While the JVL remains a print journal for the historical record, authors should consider creative ways to supplement their manuscripts with electronic imagery that goes beyond the capability of the JVL’s typical print form. Please feel free to discuss your creative ideas with the Editor.

Guidelines for Submitting Articles

  1. Manuscripts should be typed, double-spaced for 8.5 x 11 inch, A4, or equivalent paper, and be 10-25 pages long. MS Word or RTF with formatting are preferred. Manuscripts must be submitted digitally via email attachment. Please include :
    • 1 digital copy (MSWord or RTF file with separate graphic files)
    • list of 4 or 5 keywords
    • 100-word abstract
    • names and contact information for all authors (include name, highest degree, mailing address, phone, fax, e-mail, and institutional affiliation as appropriate.)
  2. Headings, tables, figures, and references should be formatted according to the Publication Manual of the American Psychological Association. Improperly formatted or incompletely documented articles (especially for citations and reference lists) will be delayed until the author makes corrections. Please be precise in matching citations within the text and reference list.
  3. Please send graphics as stand alone files (e.g., not embedded in a word file). An electronic version or camera-ready version of each figure, table, or graphic should be submitted in the highest resolution and quality available, and in an appropriate aspect ratio to fit the journal (maximum 4.25 inches wide by 7.25 inches tall print area including legible labels). We can reduce / resize original photographs, slides, or electronic versions as appropriate. (Be aware that graphics that are suitable for web publication are generally not suitable for print journals.)
  4. Manuscripts will be sent to at least three referees for critical review, comment, and recommendation. Referees will be asked to make a judgment regarding the quality and appropriateness of the manuscript for publication in JVL. Based on the referees’ recommendations, the Editor will decide to publish the manuscript as submitted, publish the manuscript with suggested revisions, or reject the manuscript for publication. In all cases the author will be notified of the decision, and in the event the manuscript is rejected, a summary of the reasons for that decision will be forwarded.

Editor Contact Information:

Email: jvl@ivla.org

Maria D. Avgerinou, Ph.D.
Hellenic Open University
Athens, Greece
Email: mdavgerinou@gmail.com

Patricia Search
Department of Communication and Media
Rensselaer Polytechnic Institute
Troy, New York 12180
Email: patriciasearch@yahoo.com