Proposal for Research Presentation Poster Design Workshop by Junichi Endo
Junichi Endo Abstract Since 2009, we have been teaching graduate students the design basics needed to create research presentation materials such as slides and posters. The course aims to provide students with the ability to create posters for presentations at academic conferences. We focused on research materials because the need to make research presentations at academic conferences increases as Japanese students reach the graduate level. Clarity and visibility are more important than the visual impact when designing research materials. For business presentations and advertising, there is a need for high-quality visually stimulating slides, such as large photos, flashy illustrations, and animation. However, academic materials require clear design and easy-to-read content. We proposed an additional workshop in which students could acquire poster design skills. In this workshop, students were able to get feedback on how others saw their own layouts from a “third person perspective” and learnt how to achieve the sense of balance necessary for effective poster design. It became apparent that the students needed to more thoroughly understand the concepts of design and not just learn a set of rules. The workshop had very positive effects on subsequent poster designs. The students were able to identify the incomprehensible aspects of their own poster design in the workshop. This understanding has enabled them to work independently and improve their own poster designs when preparing their own research posters. Keywords design, workshop, research poster, higher education Introduction Since 2009, we have been teaching graduate students the design basics needed to create research presentation materials such as slides and posters. The course aims to provide students with the ability to create posters for presentations at academic conferences. In 2013, we authored a textbook on poster and presentation design for such purpose. We focused on research materials because the need to make research presentations at academic conferences increases as Japanese students reach the graduate level. Despite this needs, it was found that many students had limited design skills because there had been few opportunities for them to learn design for education before they entered university. Therefore, there was a need to the students how to design materials higher-education research materials. Clarity and visibility are more important than the visual impact when designing research materials. For business presentations and advertisings, there is a need for high-quality visually stimulating slides, such as large photos, flashy illustrations, and animation. However, academic materials required a clear design and easy-to-read content. Consequently, it is not appropriate for students to refer to business presentation designs as business and research presentations have vastly different purpose. In particular, research posters need to be able to stand out among many other poster presentations on display. Therefore, we developed and implemented an intensive poster design course for graduate students. This course enables effective learning because it combines lectures of design basics with practice on the relevant software, which enables students to concretely learn the theory and practical skills necessary for effective research poster design. We proposed an additional workshop in which students could acquire poster design skills. This workshop was added to the lecture-based and practical learning components of our poster design class. In this workshop, students were able to get feedback on how others saw their own layouts from a “third person perspective” and learnt how to achieve the sense of balance necessary for effective poster design. This understanding enabled them to independently work on improving their own poster designs when preparing research presentations. This paper reports how this workshop was conducted, discusses the results, and gives an overall evaluation of the success of this addition to the course. Intensive Course: “Visual Design of Research” The course, “Visual Design of Research” is offered every summer for graduate students majoring in science at Nagoya University. The course contents are presented in Table1. The classes are held over two days: the first class is a lecturer focusing on design basics, the second to fifth classes are practical sessions focusing on designing posters, and the last class is a session dealing with student reviews. The specific course contents of the basics of graphic design are divided into layout and appearance (Table 2). Table 1: Course contents in 2014 Schedule Learner Model Contents Day 1 1.Lecture Design basics 2.Practice Drawing a draft poster Basics of Adobe Illustrator 3.Practice Designing the poster Day 2 4.Practice Designing the poster 5.Practice Designing the poster 6.Practice Designing the poster Printing on a large-format printer 7.Lecture Review Table 2: Specific course contents of the basics of graphic design Layout Appearance margins contrast columns repetition alignment noise reduction grouping color schemes fonts, line spacing, justification Problems in the 2014 course Unfortunately, during the 2014 course, we were unable to adequately impart certain essential design components such as alignment, layout balance, and color schemes to our students. It was difficult to develop simple creation rules for these components because they heavily depended on the content and quantity of information in each poster. It was very difficult for students to devote sufficient time to mastering poster design. A judgment of good or bad in these cases was relatively easy for beginners because the visual differences were clear, as described the following list. Reducing nose: identifying thick lines or shadow effects as noise Creating contrast: It is difficult to read if the contrast between the background color and the text color is low Dividing columns: Using multiple columns to reduce the number of characters per line However, there was some incomprehensible content, as in the following list. Where the visual differences were not readily obvious, it was important for students to learn to notice these small differences. Alignment: aligning the left side of the main heading and title, the sub-headings and the body text Layout balance: lack of spacing, or too large or small margins Here, we show some examples of the posters, designed by students of the 2014 course that needed improvement (Fig 3). These posters were well designed; however, there were some problems in the layout details and the appearance. For example, the


